Wholesale Vape Supplier UK: How to Stock Your Vape Shop in 2026

The UK vape market has changed a lot in a short time. Disposables were banned from sale on 1 June 2025, and the Vaping Products Duty and duty stamps scheme started on 1 October 2026. If you run a vape shop, convenience store or online store, choosing the right wholesale vape supplier matters more than ever. This guide covers what to stock, what to check and how to buy at trade prices.

What sells in 2026

With disposables gone, demand has moved to rechargeable products. The core categories most shops stock are:

• Prefilled pod kits and prefilled pods: the closest replacement for disposables and a strong repeat purchase.
• Refillable pod kits: for customers who want lower running costs.
• 10ml nic salts: fast-moving, repeat-purchase products in a wide range of flavours.
• Shortfills and nicotine shots: popular with experienced vapers.
• Replacement pods and coils: small, regular top-up sales that keep customers coming back.

You can browse all of these on our prefilled pod kits, nic salts, shortfills and coils pages.

Compliance checks before you buy

Selling non-compliant stock can lead to seizures and fines from Trading Standards. Before you place an order with any supplier, check that:

• Nicotine products follow the UK rules: a maximum 2ml tank or pod, a maximum 20mg/ml nicotine strength and nicotine e-liquid in bottles of up to 10ml.
• Products are notified for sale in the UK and carry the correct health warning.
• Liquids are duty paid and carry a valid duty stamp, or are eligible unstamped stock you can sell before 31 March 2027.
• No single-use (disposable) vapes are included.

HMRC guidance says retailers and wholesalers that only sell duty-paid products do not need to apply for approval under the duty or stamps scheme. You do need to make sure the products you buy are duty paid.

Choosing a wholesale vape supplier

A good supplier makes your life easier. Look for:

• Clear trade pricing with no hidden costs.
• Fast UK dispatch, so you are never out of stock of your best sellers.
• Low minimum order quantities, so you can test new flavours and products without tying up cash.
• A wide range of leading brands in one place, to save time on ordering.
• Responsive support when you need to check stock or sort out an order.

Tips for stocking a profitable range

• Start with a core range of best-selling flavours in each category, then add new lines slowly.
• Stock spare pods and coils for every device you sell. They are small, but they bring customers back.
• Price shortfills with the duty in mind, as the duty on a 100ml bottle is £22.00 before VAT.
• Review sales every month and drop slow lines.

Buy at trade prices from Vapes Direct Wholesale

Vapes Direct Wholesale supplies UK shops with leading brands at trade prices, with fast UK dispatch and free UK delivery on orders over £30. To ask about trade pricing for your shop, email support@vapesdirectwholesale.co.uk with your business name and address.

Frequently asked questions

Do I need a licence to sell vapes in the UK?

There is no general licence to sell vapes at the moment, but you must follow age-of-sale rules (18+), product rules and duty rules. Check GOV.UK and your local Trading Standards for the latest requirements.

Can I still sell unstamped vape liquid?

Eligible unstamped stock you already hold can be sold until 31 March 2027. From 1 April 2027, all vaping products on sale must carry a valid duty stamp.

Vapes Direct Wholesale sells to adults aged 18 and over only. Vaping products containing nicotine are not for use by non-smokers. This product contains nicotine which is a highly addictive substance.